Man Lets YouTube Ad Play Despite Skip Button Being Right There

Duluth, MN—A local man had what he referred to as a “defining” moment in his life earlier this week when he let a YouTube ad play without making the slightest effort to skip it.

27-year-old Christopher Higgsby said he was trying to find a good 24/7 Lo-Fi Beats playlist to put on for white noise when he was met with a 30-second advertisement.

“I can’t remember what it was for, I just couldn’t bring myself to skip it,” Higgsby said. “I felt lethargic all of a sudden. I was physically staring at the screen but mentally I was miles away. I think it was for Hello Fresh.”

Higgsby thinks this could be the start of another bout of depression or a second quarter-life crisis. Either way, he believes this was the work of something more conspiratorial.

“It felt like I was being hypnotized, I would never voluntarily watch an entire ad like that,” he explained as he watched paint dry after he watched the pot boil water. “I mean, we’ve all seen the commercials for Progressive and those sports betting apps, but no one actually signs up for them, right?” 

Higgsby, who dropped out of Minnesota State University after three years, revealed he just finished watching Mad Men for the second time and claims he is an “expert” in the marketing world.

“I would bet money that this is some sort of subliminal messaging. Someone should look into this.”

Higgsby says once the ad ended another came right after it.

“The second was an entire minute so I absolutely skipped that. I'm not a monster.”